
UX Designer
A passionate UX Designer dedicated to turning digital experiences into seamless, intuitive journeys. Combining creativity, data-driven insight, and deep user empathy, each design solution enhances usability, retention, and customer satisfaction.
With more than 17 years of experience in digital design, marketing, and analytics, this UX Designer crafts innovative strategies for websites and apps that merge beauty, logic, and measurable performance. Each project integrates research, accessibility, and design psychology to deliver results tailored to user needs.
User-Centric Design
Building interfaces that balance aesthetic appeal with intuitive interaction. Every design component supports efficiency, readability, and user enjoyment throughout the digital journey.
Research & Testing
Applying extensive research on customer behavior and market trends. Each UX design decision is informed by analytics, usability testing, and objective data to guarantee an effortless experience.
Data-Driven Strategy
Integrating performance analytics and feedback loops into product development. The result is continual enhancement through measurable insights that refine and perfect user interaction.
Experience Design Expertise
This UX Designer defines, tests, and polishes user journeys across web platforms and applications. By combining research, behavior analysis, and iterative prototyping, each interface becomes adaptive, purposeful, and engaging. Every page structure aligns with measurable performance objectives and customer satisfaction goals.
- Expert in usability, interaction, and accessibility standards
- Fluent in English, French, Italian, Spanish, Russian, and Chinese
- 17+ years of experience in digital systems and content
- Proficient in data visualization and performance tracking
Process & Collaboration
The design process starts with understanding both business and user goals. Cross-functional collaboration with marketing, content, creative, and analytical teams ensures that each solution aligns with broader objectives while delighting users. An agile, iterative workflow promotes consistent improvement and outstanding performance.
Whether enhancing web interfaces or optimizing mobile experiences, this UX Designer’s methodology guarantees accessibility, engagement, and high conversion potential.
Professional Experience
TuneMyWebsite | Designed conversion-focused user interfaces and flows optimized for SEO and SEM integration. Developed layouts that enhanced engagement and reduced bounce rates across multiple EU markets. |
Unboxed 2022 | Led the digital operations for a UK Government project. Worked with cross-disciplinary teams to refine navigation, page structure, and content delivery based on user feedback and performance data. |
Oxfam | Redesigned ecommerce experiences that improved accessibility and visual clarity, resulting in a 500% sales increase by enhancing the shopping flow and emotional storytelling. |
Work Pad | Developed responsive page layouts, ensuring seamless interaction across devices. Implemented A/B testing to optimize conversion elements and user engagement time. |
Blue Trolley | Created simple, clear product navigation with strong call-to-action structures. Redefined layout to increase trust, ease of purchase, and navigation speed. |
Design Tools & Technologies
Combining creativity and engineering precision, versatile technology skills support complete control over design performance and scalability. Each skill ensures pixel-perfect presentation and optimal user flow.
- Adobe XD, Figma, and InVision Prototyping
- HTML, CSS, Drupal, Bootstrap
- Google Marketing Platform & UX analytics
- A/B Testing and Funnel Optimization
- Visual hierarchy and responsive image optimization
Design Philosophy
Great UX design merges user empathy with business priorities. Every decision within an interface must serve purpose, simplicity, and engagement. The result is a digital space where emotion meets efficiency, and design amplifies user satisfaction.
This UX Designer believes design excellence comes from balancing creativity, analytics, and accessibility—transforming ordinary browsing into memorable experiences.
Achievements
- Successfully achieved first-page rankings through optimal UX and SEO synergy in record time.
- Improved PPC landing page engagement while reducing bounce rates by 70%.
- Enhanced overall conversion funnel performance through refined wireframes and visual storytelling.
- Conducted UX training sessions for business owners and internal teams to elevate digital literacy and usability best practices.
Let’s Design Seamless User Experiences
Transform complexity into clarity, and let visuals guide action through logic, emotion, and creativity. Your users deserve an experience that feels effortless and unforgettable.