SEO Freelancer
Experienced SEO Freelancer with more than 17 years of proven results in conducting technical audits, optimizing websites, and boosting organic visibility for international businesses. Alex Costin combines research-driven strategy, technical skill, and creative precision to build strong online presences that rank fast and convert effectively across competitive markets.
As an independent SEO specialist, Alex helps clients reach top search positions through bespoke optimization strategies, powerful content design, and unmatched keyword intelligence. His methods are built on analytics, user behavior insights, and intelligent link-building—all tailored to maximize profitability and long-term growth.
Professional SEO Expertise
- Comprehensive SEO audits improving technical and content performance
- Advanced keyword strategy for multi-lingual and global brands
- Deep understanding of user intent, behavioral targeting, and ranking logic
- Proven track record of increasing rankings, traffic, and conversion rates
- Experience leading complex off-page strategies and backlink acquisition
Technical Competence
- Proficient in HTML, CSS, Drupal, and Bootstrap frameworks
- Certified expertise in Google Marketing Platform and Microsoft Advertising
- In-depth experience with Adobe Experience Cloud and analytics tools
- Competent in automation systems, performance tracking, and reporting
- Master of technical optimizations including schema, site speed, and mobile SEO
Approach as an SEO Freelancer
Alex’s approach to SEO freelancing is built on a balance between technical precision and content excellence. Every project begins with a detailed analysis of a website’s structure, backlinks, and competition to uncover areas of untapped potential. He then designs a strategy that enhances both on-page and off-page elements, leading to strong and sustainable search performance.
Focusing on measurable results, Alex uses data insights to refine SEO strategies continuously. His agile approach ensures relevance, adaptability, and consistent ROI improvements for clients across industries. The goal is not to chase algorithms but to craft experiences that search engines and users equally trust.
Key Achievements
Over nearly two decades, Alex has helped hundreds of businesses achieve remarkable search visibility through personalized SEO management. At TuneMyWebsite, he designed “Perfect Websites” that consistently ranked in top positions, gaining first-page results in as little as eleven days. Through structured research and optimization, he reduced SEM costs by up to 90% compared to competitors while maintaining maximum organic performance.
At Dunster House, he led a complete SEO overhaul that elevated pages from ninth to first position while mentoring a seven-member digital team on best SEO practices. His expertise extends to multi-market SEO campaigns across Europe and North America, consistently producing exponential traffic and engagement performance.
He has also supported organizations like Oxfam and various startups through content-focused SEO strategies that deliver community-based impact, higher visibility, and increased eCommerce conversions.
On-Page Optimization
Alex excels in advanced on-page SEO techniques that improve visibility from within a website’s framework. Through technical audits, meta-data optimization, and keyword refinement, he ensures each page achieves both search performance and user satisfaction. His structured methods prioritize content relevance, fast-loading layouts, and strong information architecture, ensuring long-term ranking stability.
Each page is crafted to meet search intent precisely, generating not only higher rankings but more qualified leads and conversions for businesses operating in competitive niches.
Off-Page SEO and Backlink Building
As an SEO Freelancer, Alex delivers powerful link-building strategies that amplify credibility and domain authority. His off-page work includes content creation, authoritative backlinks through personal websites, and balanced promotion across social networks to enhance brand trust. He integrates strategic outreach programs and network collaborations for ethical and impactful results.
His creative off-page approach has established measurable organic performance boosts while maintaining compliance with Google’s best practices and long-term ranking integrity.
Content and Creative Optimization
With years of experience as a content writer and designer, Alex combines SEO knowledge with storytelling precision. He creates engaging blog posts, product pages, and multimedia assets that naturally integrate SEO goals with brand identity. His copywriting amplifies engagement while maintaining technical compliance for readability and keyword strategy.
By aligning visual and written content, he ensures that each element of a website contributes to visibility, user experience, and ROI growth. His creative background in photography and design further supports cohesive, performance-optimized marketing materials.
Training, Mentorship, and Collaboration
Beyond individual project delivery, Alex is also a mentor and trainer for teams seeking to strengthen their SEO knowledge. Having conducted numerous workshops and consultancies for companies and public institutions, he guides professionals in mastering optimization tools, search algorithms, and campaign measurement. His mentorship promotes independence and ensures lasting performance culture within business teams.
Every collaboration under his leadership is grounded in clarity, education, and shared optimization goals that lead to predictable and repeatable results.
Vision as an SEO Freelancer
Alex Costin believes that great SEO combines strategy, accuracy, and persistence. His mission as an SEO Freelancer is to help businesses grow organically through superior search visibility, efficiency, and ongoing optimization. With each project, he transforms technical insight into user-centered results, ensuring digital success through innovation, data, and passion.