PR Manager
A dynamic PR Manager with over 17 years of experience in communication strategy, media relations, and reputation management. Expert in developing and executing campaigns that amplify brand voice, engage global audiences, and build trust through strategic storytelling.
With a strong background in digital marketing, public relations, and international communications, this PR Manager creates synergy between traditional communication and modern digital engagement, ensuring every message drives positive impact and measurable awareness.
Brand Reputation
Building and safeguarding positive brand images through targeted communication initiatives. Every strategy enhances audience trust while reinforcing corporate values and visibility across multiple platforms.
Strategic Storytelling
Crafting narratives that resonate emotionally and intellectually with audiences. Every story is designed to strengthen brand credibility, increase engagement, and maintain alignment with customer expectations.
Press & Media Relations
Managing media engagement, preparing press releases, and coordinating interviews that project consistent, confident messaging to the public. Building sustainable relationships with media outlets and influencers worldwide.
Professional Summary
This PR Manager is a communication leader passionate about connecting brands with their audiences through authentic content and data-backed insights. Excelling in cross-functional collaboration, media planning, and performance reporting, every initiative supports business growth, brand integrity, and public trust.
- 17+ years of PR and digital communication experience
- Fluent in English, French, Italian, Spanish, Russian, and Chinese
- Certified in Google Marketing, Microsoft Advertising, and Adobe Cloud
- Skilled in crafting press releases, online content, and media strategies
- Strong leadership with extensive multi-market campaign experience
Communication Approach
Strategic communication requires balance between creative vision and technical analysis. By leveraging storytelling, market insights, and social trends, this PR Manager ensures consistent messaging across digital and traditional channels to build influence and engagement with the public.
Transparency, consistency, and adaptability are at the heart of every campaign, guaranteeing alignment between brand intent and audience perception.
Career Highlights
Unboxed 2022 | Coordinated digital communication and team outreach for a UK Government event organized by the Department for Culture, Media & Sport. Improved message consistency and media reporting through clear process management and cross-functional collaboration. |
TuneMyWebsite | Developed strategic PR and marketing plans that enhanced client reputation across Europe. Increased online brand awareness through SEO-backed messaging, digital storytelling, and performance reporting. |
Oxfam | Strengthened communication within internal teams while improving public perception. Developed creative digital initiatives that boosted ecommerce traffic and customer engagement by 500%. |
Cardiff Jobs | Transformed public engagement through social communication strategies for a council-led organization. Led the creation of new channels that expanded audience reach by 10,000% and established brand credibility. |
Blue Trolley | Designed impactful communication campaigns promoting industrial products through storytelling. Enhanced lead generation and customer retention through consistent PR and marketing synergy. |
Core Skills & Tools
Combining creative expertise with technical proficiency ensures that every communication effort delivers results. From conception to execution, this PR Manager utilizes digital ecosystems effectively to refine brand communication and performance outreach.
- Media relations and press management
- Digital PR and influencer collaboration
- Adobe Creative Cloud and visual design tools
- Google Marketing Platform and Microsoft Advertising
- Content creation and corporate communication planning
PR Philosophy
Public relations is about building trust through communication that informs, engages, and inspires. This philosophy drives campaigns that emphasize credibility, transparency, and emotional connection while ensuring each message reflects a brand’s mission and integrity.
Every statement is crafted with precision—designed to influence positive awareness and promote proactive dialogue between companies, media, and the communities they serve.
Notable Achievements
- Directed communication projects that positioned brands among market leaders globally.
- Developed international PR campaigns across six languages and multiple industries.
- Reduced online reputation risk by implementing proactive media monitoring.
- Built strategic media partnerships, increasing positive press coverage across markets.
- Trained internal teams in media communication and content curation best practices.
Shaping Perceptions Through Powerful PR
By transforming data into compelling narratives and executing global communication strategies, this PR Manager’s work builds trust and visibility that lasts. Every campaign empowers brands to connect, inform, and lead in meaningful ways.