Marketing Support

Marketing Support - Alex Costin

Marketing Support

An experienced marketing support professional with deep expertise in SEO, SEM, content creation, and digital analytics. Skilled in executing complex multi-market marketing strategies, improving online visibility, and providing full operational support to marketing teams and stakeholders.

Optimized Marketing Operations

Bringing over 17 years of experience in digital marketing, I deliver comprehensive marketing support services that strengthen brand positioning, streamline workflows, and enhance campaign performance. My role involves ensuring all marketing components—SEO, paid ads, email marketing, and reporting—operate in harmony for maximum efficiency.

I focus on advancing both operational and strategic support within marketing departments, integrating advanced digital platforms such as Google Marketing Platform, Microsoft Advertising, and Adobe Experience Cloud to monitor, optimize, and refine campaigns. My processes are designed to help companies reach their goals faster and with higher ROI.

Data-Driven Support Strategy

Every marketing initiative I provide support for begins with in-depth analysis and structured research. By studying customer behavior, industry trends, and competitor strategies, I ensure that every deliverable aligns with consumer demand and organizational objectives.

My ability to analyze multi-platform performance data enables marketing teams to make informed decisions. I develop dashboards, performance reports, and improvement roadmaps that reveal both opportunities and optimization areas, leading to measurable results.

Digital Content and Creative Support

Effective marketing support depends on the synergy between creative content and analytical precision. I bring exceptional skills as a content writer, designer, and photographer, producing materials that drive engagement across blogs, websites, newsletters, and social channels.

My work ensures consistent branding and tone, supporting teams in developing unique messages that capture audience attention and increase conversions. By implementing content strategies built around proven SEO principles, I help teams enhance visibility and improve customer retention.

In addition to creative support, I assist in implementing off-page and on-page SEO techniques, coordinating with development teams for technical enhancement. The results include faster websites, increased ranking potential, and stronger organic performance.

Collaborative Marketing Support

As part of cross-departmental functions, I act as a connector between content creation, design, analytics, and advertising teams. My collaborative approach builds seamless communication channels, ensuring that shared objectives are achieved efficiently across international projects.

I’ve provided marketing support to organizations ranging from public institutions to private enterprises, facilitating coordination during events, product launches, and digital transformations. My management ensures consistent project timelines, quality assurance, and alignment with brand guidelines.

Performance and Analytical Insight

I continuously monitor campaign performance through advanced tools, translating complex metrics into clear reports for decision-makers. This constant oversight guarantees that marketing departments adapt in real time, maintaining leadership in competitive markets.

By using benchmark analysis and A/B testing, I provide actionable insights that refine ongoing campaigns. This hands-on analytical support empowers teams to continuously improve, ensuring sustained audience growth and performance optimization.

Marketing Support for Growth

My marketing support experience extends to assisting management teams in defining growth strategies and new service portfolios. Whether developing new product lines or entering emerging markets, I deliver marketing input grounded in competitive insights and real-world consumer analysis.

By ensuring consistent integration between creative teams and operational planners, I make certain every promotion, campaign, and message contributes to measurable growth. My structured reports, improvement audits, and automated tools minimize time loss and improve marketing efficiency.

I believe every data point can unlock potential, and by leveraging analytics smartly, marketing departments can transform ordinary campaigns into powerful communication engines.

Technical Competencies

  • Google Marketing Platform
  • Microsoft Advertising
  • Adobe Experience Cloud
  • Meta Business Suite
  • Drupal / Bootstrap / HTML / CSS
  • Google Analytics & Tag Manager
  • Social Media Management Tools

Achievements in Marketing Support

  • Decreased paid ad costs by up to 90% through optimization.
  • Trained over 50 teams across Europe in SEO and SEM.
  • Increased weekly leads for clients by more than 2000%.
  • Enhanced organic visibility reaching top search positions.
  • Boosted e-commerce performance through targeted campaigns.

Comprehensive Marketing Support That Accelerates Growth

Providing reliable, results-oriented marketing support built on years of experience and proven expertise. By combining data interpretation, content development, and technical optimization, I help organizations enhance their digital performance and exceed expectations.