Marketing Automation Specialist
Technical expert building automated marketing systems that scale campaigns, optimize performance and drive efficiency across complex digital ecosystems.
Alex Costin
17+ Years Automation Expertise
Automation Skills
- Campaign Workflows
- Performance Tracking
- Lead Nurturing
- A/B Testing Systems
- Cross-platform Sync
- ROI Automation
Platforms Mastered
Google Marketing Platform
Microsoft Advertising
Adobe Experience Cloud
Technical Stack
- Drupal + Bootstrap CMS
- Google Tag Manager
- Hootsuite Automation
Marketing Automation Architecture
Designs intelligent automated systems that execute multi-channel campaigns, nurture leads through complete funnels and optimize performance in real-time across enterprise platforms.
30x Lead Growth
Automated funnel scaling
90% Cost Reduction
Smart bidding systems
500% Sales Lift
Automated optimization
Automation Framework
Workflow Automation
- Lead scoring systems
- Drip campaign sequences
- Behavioral triggers
Performance Automation
- Real-time optimization
- A/B testing automation
- ROI tracking systems
Intelligent Campaign Systems
Smart Optimization
Automated systems continuously analyzing performance data, adjusting bids, reallocating budgets and optimizing creative delivery across all channels.
92% Performance Automation
Cross-platform Sync
Seamless integration between Google Marketing Platform, Microsoft Advertising, social networks and CRM systems for unified campaign execution.
95% Integration Efficiency
Automation Success Projects
360° Automation Systems
TuneMyWebsite | 2015 - Present
- Complete workflow automation
- EU-wide campaign systems
- Performance dashboards
Digital Operations Automation
Unboxed 2022 | UK Government | 2022
- Team performance automation
- Process workflow systems
- Real-time monitoring
Lead Generation Automation
Away Days | 2021-2022
- 20 to 600 weekly leads
- SEO/SEM automation
- Social campaign systems
Ecommerce Automation
Oxfam | 2013-2015
- 500% sales automation
- Social network integration
- Volunteer training systems
Automate Marketing Excellence
Transform manual marketing processes into intelligent automated systems that scale effortlessly while continuously optimizing performance and ROI.
- 17+ years automation architecture
- Enterprise platform certification
- Proven scaling results