Data Marketing Analyst

Data Marketing Analyst

Expert in data-driven strategies, market research, and performance optimization.

Data Marketing Analyst

A highly skilled Data Marketing Analyst with over 17 years of experience executing international digital marketing strategies across multiple languages. Known for turning complex data into actionable insights, improving ROI, and driving business growth through evidence-based planning and campaign optimization.

Combining creativity and analytics, this expert manages SEO, SEM, content marketing, social media, and performance analytics with precision. Skilled at using data intelligence to pinpoint customer behaviors, identify untapped opportunities, and optimize website performance for maximum conversion rates.

Core Competencies

Market Research & Analysis

Performs advanced market research, SWOT analysis, and competitive benchmarking. Converts research into high-impact growth strategies that guide business owners towards measurable results.

SEO & SEM Mastery

Experienced SEO Specialist with a proven history of achieving first-page rankings fast. Optimizes landing pages, improves paid campaign quality scores, and reduces PPC costs while increasing click-through and ROI.

Content Strategy & Copywriting

Delivers high-performing content that draws users to websites, blogs, newsletters, and social media. Balances creative storytelling with keyword intelligence to sustain organic visibility and engagement.

Creative Design & Branding

Combines design and technology to shape unforgettable brand identities. Crafts brochures, infographics, and corporate photography aligned with audience insights and brand expectations.

Performance Analytics

Monitors results using Google Marketing Platform, Microsoft Advertising, and Adobe Experience Cloud. Translates analytics into insights that fuel continuous marketing improvement.

Social Media Growth

Builds and manages large influencer networks across Twitter, Facebook, and LinkedIn. Aligns organic and paid strategies to nurture engagement and expand brand visibility on a global scale.

Professional Experience

  • 360° Digital Marketing Expert - TuneMyWebsite (2015–Present)

    Develops integrated campaigns combining website creation, SEO content, paid ads, and analytics. Achieved 90% PPC cost reduction while maximizing ROI through superior landing page and ad quality optimization.

  • Digital Operations Manager - Unboxed 2022

    Led digital operations for UK Government's “Unboxed 2022” event, coordinating multidisciplinary teams and ensuring top-tier user experience through QA, data reporting, and website optimization.

  • SEO Specialist - Dunster House

    Implemented organic growth campaigns increasing key pages from 9th to 1st positions. Trained internal teams in SEO best practices and content strategy to maintain long-term results.

  • Marketing Manager - Away Days

    Created and executed full-scale marketing strategies, training teams and implementing paid and organic tactics that grew weekly leads from 20 to over 600.

  • Account Director - Cash Finance

    Directed marketing efforts for European entertainment and finance brands. Increased visibility through website updates and keyword optimization while enhancing data-driven campaign efficiency.

Technical Expertise

Web Development

HTML, CSS, Drupal, and Bootstrap

Advertising Platforms

Google Ads, Microsoft Ads, and Meta Business Suite

Analytics Tools

Google Marketing Platform, Adobe Experience Cloud

Creative Tools

Adobe Creative Cloud, Hootsuite, Canva

Key Achievements

  • Achieved first page rankings within 11 days for multiple international campaigns.
  • Reduced advertising costs by over 90% while maintaining top ad quality scores.
  • Expanded social media reach to an audience exceeding one million followers globally.
  • Increased ecommerce conversion rates by up to 500% for large-scale NGOs.
  • Trained marketing teams across Europe in SEO, performance analytics, and growth strategy.

As a Data Marketing Analyst, I merge analytical precision with creative innovation. My mission is to help organizations understand their audiences, harness insights, and translate them into measurable outcomes that drive sustained growth.